Written by United Real Estate Public Relations Department ON October 02, 2013

United® Real Estate, a fast-growing urbancentric real estate and franchise operation company, today announces three new franchise openings in Beverly Hills, Calif., Pasadena, Calif., and Louisville, Ky. With the opening of three new offices, United has doubled the markets it services since the introduction of its franchise model in April 2013, and is now operating in 11 states in only six months. The United group of companies has been recognized by the Wall Street Journal, Entrepreneur Magazine, and AllBusiness.com as a top-performing real estate organization.

Annie Chen, who has over 25 years of experience in real estate investment, development, financing, sales, and marketing, has purchased the Pasadena, and Beverly Hills, Calif. United Real Estate franchise markets. Annie previously worked at RE/MAX® as an associate while managing her own real estate investment portfolio, and has been an active member of the Building Industry Association (BIA), serving as a judge for Urban Design Contests. Ching Wong, who formerly worked with RE/MAX® and has over 28 years experience in real estate sales and management in the California markets, will be the managing broker of the Beverly Hills and Pasadena United Real Estate franchises.

“United Real Estate offers a very liberating agent-centric concept and the key to prosperity and success for everyone involved,” said Annie Chen. With its ‘Freedom Model,’ United Real Estate is where the true American dream is made possible for all real estate agents.”

Veteran realtor and former owner of Mays and Associates, Bonnie Mays, has purchased the franchise rights to the Louisville, Ky. market. This expansion follows a successful launch of a United Real Estate office in Lexington, Ky. earlier this year. “United Real Estate is really about giving agents the freedom to be business entrepreneurs and to be compensated accordingly,” said Bonnie Mays. “I am overwhelmed by the positive response of our Lexington office, and am very excited about bringing the opportunity to Louisville agents.”

The speed of sales growth for United is attributed to the rapid increase in the number of dedicated experienced agents who are attracted to United’s unique full service 100 percent commission strategy. This “Freedom Model” includes an unmatched full-service solution that provides the latest training, marketing, technology and access to a national referral network to real estate agents and to owners of real estate companies through a franchise offering.

“We are incredibly excited to introduce our agent-centric model to California with an experienced entrepreneur like Annie to lead the way, and to have the expertise of Bonnie to expand her already successful United operation into Louisville is a win for everyone.” said Peter Giese, President of United Real Estate. “These new additions prove that our franchise model is unlike any other in the real estate industry. United is not only a true franchise business model with a defined process for its owner to follow to achieve success but one that is backed by a company with an 88 year history of successfully servicing real estate agents and consumers.”

To learn more about the United Real Estate franchise opportunities, please visit www.unitedrealestatefranchise.com.


A Closer Look at United Real Estate

Launched in January 2011, United® Real Estate has successfully established rapid growth real estate companies in the largest metropolitan areas of the United States. United Real Estate currently operates company-owned real estate brokerages in the metropolitan cities of: Dallas, Houston, Chicago, Philadelphia and Washington D.C. In addition, United Real Estate franchise operations are operated in: Pasadena, Beverly Hills, Kansas City, Louisville, Lexington, Scottsdale, Pomona and the greater Los Angeles area. The 2013 Swanepoel TRENDS Report, one of the real estate industry's most respected publications, recognized United Real Estate as a “frontrunner” for rolling out the real estate office of the future. The United Real Estate system is gaining momentum nationwide through a comprehensive franchise solution for real estate brokers in urban markets. With a unique, disruptive business model, United Real Estate is the only company that provides 100% commission to agents combined with a full suite of state-of-the-art technology and marketing tools. Additionally, unlike competing franchise systems, United follows the “protected territory” model, only allowing one franchise per market.


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